Satori

At Satori Holland we are passionate about exotic fruit and vegetables. The company was founded in 1995. Since then we have specialised in importing root vegetables and limes, primarily from Latin America but to an increasing extent from other continents too. Our approach is based on simplicity and honesty. Based on this philosophy we try to achieve a realistic and fair price for our growers and our customers.

Since it was founded, Satori has worked directly with local growers in the countries it imports from. Worldwide we only select the best growers and the best fields to grow our produce. By building good relationships based on trust, and by making sound agreements with our suppliers, we can safeguard optimal availability and the excellent quality of our produce.

We import under the Santa Margarita label, a well-respected and valued brand in the European market. Under the Santa Margarita label, we market a huge range of exotic produce to our regular customer base every week. Our produce can be found in more than 25 countries in Europe and beyond. Santa Margarita stands for fair, high quality produce, a standard that is safeguarded and part of the DNA at our company. All Santa Margarita produce is sourced ‘directly from the field’.

Together with our dedicated growers, the intensive selection process of our produce and the fresh, weekly supplies, Santa Margarita offers Europe the best of the world in our category segment.

Corporate Social Responsibility 

In recent years, Satori has made considerable progress in advancing the sustainability of its methods. As a commercial enterprise operating on a global stage, we are aware of the social impact of our activities and are full committed to actively contributing to making the world a better place.

We critically assess the environmental performance of potential new suppliers before entering into any agreements. During our activities we aim to minimise our impact on the environment. We also have enough customers so that any produce that falls outside the scope of specific, primary customer quality standards can still be sold so as to optimally eliminate any waste.



Our mission is to be a valuable link in the supply chain.

Our approach is based on mutual trust and long-term relationships with our suppliers. We source our produce directly from these suppliers without the intervention of third parties.

Our promise is fair produce of absolute high quality.